{"id":4344,"date":"2022-07-15T00:00:00","date_gmt":"2022-07-15T00:00:00","guid":{"rendered":"https:\/\/phantombuster.com\/blog\/how-to-prospect-on-linkedin\/"},"modified":"2025-08-13T17:19:18","modified_gmt":"2025-08-13T17:19:18","slug":"how-to-prospect-on-linkedin","status":"publish","type":"post","link":"https:\/\/phantombuster.com\/blog\/sales-prospecting\/how-to-prospect-on-linkedin\/","title":{"rendered":"How to Prospect on LinkedIn: 13 Expert Tips"},"content":{"rendered":"

Want to build your dream LinkedIn prospecting strategy? LinkedIn prospecting lets you harness the largest professional network in the world to source your potential customers.<\/p>\n

Here are 13 expert ways to launch your lead generation<\/a> on LinkedIn, from finding your prospects to building relationships that resonate.<\/p>\n

TL;DR<\/h2>\n
    \n
  1. Get <\/b>leads from profile posts<\/b><\/a>: <\/b>Extract people who have engaged with an influencer’s LinkedIn posts.<\/li>\n
  2. Export LinkedIn newsletter subscribers<\/b>: Find people interested in your industry through relevant industry-related newsletters.<\/li>\n
  3. Extract <\/b>LinkedIn profile data<\/b><\/a>: Get to know your leads via their profiles.<\/li>\n
  4. Use <\/b>AI for lead qualification<\/b><\/a>: Filter your leads to find the ones that count.<\/li>\n
  5. Get <\/b>AI-powered lead scores<\/b><\/a>: Give scores to your leads based on their likelihood to convert.<\/li>\n
  6. Personalize LinkedIn <\/b>messages with AI<\/b><\/a>: Nurture professional connections with tailored LinkedIn messaging<\/a>.<\/li>\n
  7. Get <\/b>leads who commented on a post<\/b><\/a>: Identify people already engaging with your brand (or a competitor).<\/li>\n
  8. Gather <\/b>prospects from a LinkedIn group<\/b><\/a>: Export LinkedIn group members for your sales prospecting<\/a>.<\/li>\n
  9. Find <\/b>prospects from a LinkedIn event<\/b><\/a>: Connect with event attendees to reach the right audience.<\/li>\n
  10. Purchase a <\/b>LinkedIn Sales Navigator<\/b><\/a> subscription<\/b>: Get advanced search alert tools and more.<\/li>\n
  11. Track <\/b>job changes<\/b><\/a>: Find out when someone moves to a new company and automatically update your CRM.<\/li>\n
  12. Automate <\/b>prospecting on LinkedIn<\/b><\/a>: From social selling to optimized LinkedIn profile searches and beyond.<\/li>\n
  13. Monitor LinkedIn <\/b>sales prospecting<\/b><\/a> trends<\/b>: Keep ahead of the latest LinkedIn outreach and prospecting activities developments.<\/li>\n<\/ol>\n
    <\/div>\n

    1. Find leads from relevant LinkedIn profile posts<\/h2>\n

    Want to build relationships with the right people? Look for prospects who have already engaged with industry leaders or influencers in your niche. That way, you can use their LinkedIn posts to find high-potential leads.<\/p>\n

    We recommend doing this automatically via the LinkedIn Profile Post Commenter and Liker Scraper<\/a>.<\/p>\n

    Our in-house PhantomBuster coach, Brian<\/a>, has a tutorial video<\/a> explaining how this works. You can also follow the steps below.<\/p>\n

      \n
    1. First, share the LinkedIn profile URL that interests you.<\/li>\n<\/ol>\n

      \"linkedin-profile-post-commenter-and-liker-scraper-brian-video-url\"<\/p>\n

      2. Next, choose which type of post engagers you want to extract. You can choose between likers and\/or commenters and decide which dates to get posts from.<\/p>\n

      \"linkedin-profile-post-commenter-and-liker-scraper-brian-video-behavior\"<\/p>\n

      3. Launch the automation. And that’s it\u2014you’ll get a report with a list of LinkedIn profiles, ready for you to send a connection request or to add to your lead management tools.<\/p>\n

      \"linkedin-profile-post-commenter-and-liker-scraper-brian-video-results\"<\/p>\n

      2. Export LinkedIn newsletter subscribers into Google Sheets<\/h2>\n

      Exporting LinkedIn newsletter subscribers is another way to find people interested in a specific topic. And if you’re feeling a bit more technical, you can extract the full list in minutes.<\/p>\n

      In his video tutorial<\/a>, our PhantomBuster Coach, Fabian<\/a>, explains you have to:<\/p>\n

        \n
      1. Click on the list of subscribers from the newsletter page.<\/li>\n<\/ol>\n

        \"export-linkedin-newsletter-subscribers-fabian-tutorial-step1\"<\/p>\n

        2. Right-click ‘Inspect’ to open the dev tool, and select ‘Console.’<\/p>\n

        3. Paste this code into the console:<\/p>\n

        “””
        \ntest = document.querySelectorAll(“.reader-subscriber-list-item__actor-profile-link”)
        \nresult = []<\/p>\n

        for (profiles of test) {
        \nresult.push(profiles.href)
        \n}
        \ncopy(result)
        \n“””<\/p><\/blockquote>\n

        \"export-linkedin-newsletter-subscribers-fabian-tutorial-step3\"<\/p>\n

        4. Copy the list of subscribers into a Google Sheet. There will be a comma at the end of each profile URL, but you can use the ‘Find and Replace’ function to remove these.<\/p>\n

        You’ll then have a list of LinkedIn profile URLs in a spreadsheet, ready to be enriched and nurtured.<\/p>\n

        3. Leverage LinkedIn data to enrich your inbound leads<\/h2>\n

        Imagine you’ve got a list of new inbound sales leads and need to know them better. From location to employment history and contact details, LinkedIn profiles are packed with valuable information.<\/p>\n

        But how do you organize all that LinkedIn data? The LinkedIn Profile Scraper<\/a> automation can help.<\/p>\n

        All you have to do is:<\/p>\n

          \n
        1. Gather a list of LinkedIn profile URLs, paste them in a public Google Sheet, and share the spreadsheet link in the ‘<\/i>Profiles to scrape’ section.<\/li>\n
        2. Next, specify how many profiles to process, then launch the automation.<\/li>\n<\/ol>\n

          \"linkedin-profile-scraper-phantom-behavior\"<\/p>\n

          You’ll get an output file with all the publicly available LinkedIn data from each profile.<\/p>\n

          4. Use AI to clean your sales prospecting lists<\/h2>\n

          With sales prospecting<\/a>, you often end up with a big list of potential leads. But they won’t all be the right match!<\/p>\n

          First, you need to “clean” your sales prospecting list<\/a>. This means filtering it down to the prospects who could be genuinely interested in your brand.<\/p>\n

          You can use AI to evaluate whether someone fits your ideal customer profile<\/a> using a process known as lead qualification<\/a>.<\/p>\n

          With PhantomBuster’s AI LinkedIn Profile Enricher<\/a>, all you have to do is:<\/p>\n

            \n
          1. Share a list of LinkedIn leads to analyze.<\/li>\n
          2. Write your prompt, asking ChatGPT<\/a> to filter profiles based on specific criteria.<\/li>\n<\/ol>\n

            \"ai-linkedin-profile-enricher-phantom-prompt-remove-competitors\"<\/p>\n

            3. Launch the automation and get a list of qualified leads.<\/p>\n

            This lets you remove competitor profiles or irrelevant leads, for example.<\/p>\n

            5. Score your LinkedIn prospects using AI<\/h2>\n

            To support the lead qualification<\/a> process, you can also use lead scoring<\/a> to assign a numerical value to each potential client based on specific criteria.<\/p>\n

            The higher the score, the more likely the person is to buy your product or service.<\/p>\n

            Using PhantomBuster’s AI LinkedIn Profile Enricher<\/a> automation, you can:<\/p>\n

              \n
            1. Share your list of LinkedIn leads.<\/li>\n
            2. Write a prompt, explaining how each lead should be scored (e.g., if they have a certain role, or are based in a specific location).<\/li>\n<\/ol>\n

              \"ai-linkedin-profile-enricher-phantom-prompt-lead-score\"<\/p>\n

              3. Launch the automation and get a list of lead scores.<\/p>\n

              This can streamline your prospecting efforts, enabling you to focus on the leads that count.<\/p>\n

              6. Personalize LinkedIn prospecting messages using AI<\/h2>\n

              When it comes to building relationships, a LinkedIn messaging<\/a> sequence could be the answer.<\/p>\n

              Instead of copy-pasting mass emails that all say the same thing or cold calling random numbers, you can use LinkedIn messages tailored to each buyer persona\u2014with a little help from AI.<\/p>\n

              With the AI LinkedIn Message Writer<\/a>, you can share a list of profiles, write out your prompt, and then get an AI-generated list of messages.<\/p>\n

              \"lead-gen-ai-phantombuster\"<\/p>\n

              AI prompt examples<\/h3>\n

              Are you looking for the perfect ChatGPT<\/a> prompt to grow your LinkedIn network? Here’s a template for a LinkedIn connection request.<\/p>\n

              Write a LinkedIn connection message based on the LinkedIn profile data fed to you, the below context, format and content:<\/i><\/p>\n

              Context:<\/i><\/p>\n

              – LinkedIn connection messages must be limited to 280 characters,<\/i><\/p>\n

              – My name is <your first name>, and I work as a <your job title> at <your company name>,<\/i><\/p>\n

              – I am looking to connect with interesting and experienced professionals to expand my network and stay in touch with them,<\/i><\/p>\n

              – I do not possess similar experience and skills to them,<\/i><\/p>\n

              – I am not looking to offer them any services or recruit them.<\/i><\/p>\n

              Format of your message:<\/i><\/p>\n

              – must contain less than 280 characters,<\/i><\/p>\n

              – must be written in English,<\/i><\/p>\n

              Content of your message:<\/i><\/p>\n

              – must quote one or two data points from the profile,<\/i><\/p>\n

              – must be written in a fun, casual way,<\/i><\/p>\n

              – must not use the word “fellow”.<\/i><\/p>\n

              Here is an example of a good connection message:<\/i><\/p>\n

              “Hey Ben! Impressed by your experience leading sales teams at GoodProduct Inc. Would love to connect and learn more about your expertise in business development and SaaS. No sales pitch, just a curious recruiter expanding his network!”<\/i><\/p>\n

              The message must be shorter than 280 characters. If the message is longer than 280 characters, rewrite it to be shorter than 280 characters.<\/i><\/p><\/blockquote>\n

              When preparing your own AI prompts, our PhantomBuster Coach and lead generation expert Brian<\/a> recommends following this structure:<\/p>\n