{"id":4365,"date":"2023-11-29T00:00:00","date_gmt":"2023-11-29T00:00:00","guid":{"rendered":"https:\/\/phantombuster.com\/blog\/nytro-marketings-case-study\/"},"modified":"2025-06-22T11:02:16","modified_gmt":"2025-06-22T11:02:16","slug":"nytro-marketings-case-study","status":"publish","type":"post","link":"https:\/\/phantombuster.com\/blog\/customer-stories\/nytro-marketings-case-study\/","title":{"rendered":"Case Study- How Nytro Marketing Got 11K LinkedIn Leads"},"content":{"rendered":"

Nytro Marketing, a seasoned player in integrated marketing, faced challenges in lead generation<\/a> and client engagement.<\/p>\n

Stanislas Berteloot, Strategic Consultant at Nytro Marketing, found the solution in PhantomBuster, revolutionizing their lead generation and event management approach<\/p>\n

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\nUsing LinkedIn Phantoms<\/a>, they now save approximately a day per week for each event and sourced an impressive 11k leads (representing roughly half of all leads for the agency), taking their marketing efforts to new heights.<\/p>\n

About Nytro Marketing<\/h2>\n

Nytro Marketing is a Philadelphia-based marketing agency specializing in enhancing customer experiences for software vendors globally.
\nWith a decade of expertise in branding, event management, and digital marketing, they are a pivotal force in the software industry.<\/p>\n

Industry:<\/b> Marketing
\nSize:<\/b> Small agency
\nLocation:<\/b> Philadelphia, USA
\nInterviewee\u2019s role:<\/b> Strategic consultant<\/p>\n

Nytro Marketing’s quest for advanced lead generation<\/h2>\n

Initially, Nytro Marketing relied on a narrow set of technologies, utilizing tools like Hunter.io and Snov.io for email discovery.<\/p>\n

Although these tools proved effective in their specific roles, the agency recognized the need to broaden its approach, particularly around comprehensive social selling strategies.<\/p>\n

As such, Nytro Marketing set out to explore more versatile solutions, ultimately finding a match in PhantomBuster.<\/p>\n

Mixing methods for maximum impact<\/h2>\n

Adopting PhantomBuster marked a significant shift in Nytro Marketing\u2019s strategy. The agency now blends organic, event-driven, and social selling strategies<\/a>, maximizing lead generation efficiency.<\/p>\n

They use PhantomBuster to extract leads from LinkedIn Groups (with the LinkedIn Search to Lead Connection Flow<\/a>). After identifying these leads, they engage with them and extend invitations to their events.<\/p>\n

For events organized on LinkedIn, Nytro Marketing utilizes the LinkedIn Event Guests Export Phantom<\/a> to identify participants. They follow a tailored engagement strategy based on the connection level:<\/p>\n