By The PhantomBuster TeamApollo.io is a budget-friendly lead generation tool that promises extensive reach, but it's not without its drawbacks.
Some users worry about the quality of its European contact data, which can be a critical issue for teams targeting that market. Plus, Apollo's credit-based pricing can get pricey with frequent top-ups, limiting how many contacts teams can gather.
In this article, we'll compare the top 8 Apollo.io competitors to help you pick the right alternative.
TL;DR
PhantomBuster: Automates data scraping and outreach on social media platforms (LinkedIn, Sales Navigator and more), starting at $56/month. This will give you fresh leads to fuel your pipeline.
ZoomInfo: A comprehensive B2B database for business insights and sales prospecting, starting at $39/month.
Lusha: Quick, accurate contact info with a user-friendly LinkedIn extension, starting at $29/month.
Lemlist: Specializes in personalized email marketing and cold outreach with AI tools, starting at €39/month.
Cognism: Provides compliant, accurate B2B contact data, especially in European markets, with pricing tailored to specific needs.
Kaspr: Extracts verified business contact info from LinkedIn, starting at $49/month.
Hunter: Focused on finding and verifying professional email addresses, starting at $49/month.
Snov.io: An all-in-one platform for prospecting, email finding, and outreach, starting at $39/month.
PhantomBuster
PhantomBuster is a powerful automation tool for sales and marketing teams.
It helps you scrape data from social media and company websites, automate outreach, and manage your lead generation effectively.
PhantomBuster vs Apollo.io
PhantomBuster is great at automating data scraping and outreach.
It scrapes real-time data from LinkedIn Sales Navigator, Facebook, Twitter, and more, providing fresh and accurate information.
Apollo.io, however, relies on a big database of existing contacts. It’s handy for quickly accessing many leads, but you might get outdated contact details.
If you're looking for lots of leads and need to scale without scraping data (which has daily limits), Apollo is useful. But remember, fresh scraped data is usually better for personalized outreach.
So, if you want fresh, real-time data and automated scraping and outreach, go with PhantomBuster.
What makes PhantomBuster the best Apollo.io alternative
Several features make PhantomBuster a top choice for lead generation.
Here’s why you might prefer it over Apollo.io:
Fresh data: You can scrape real-time data for accurate, high-quality leads.
Publicly available info: It lets you use publicly accessible data while complying with GDPR.
Email enrichment: With it, you can add email addresses and automatically find accurate contact details.
Bi-directional HubSpot integration so your lead lists inside your CRM are always up to date
Multiple data sources: For a multi-touch prospecting campaign, PhantomBuster lets you combine data from various social media profiles and websites.
Buyer intent data enrichment: You can scrape LinkedIn post engagements and comments to segment leads more efficiently.
PhantomBuster pricing
After a 14-day free trial, PhantomBuster has three paid plans to suit different needs. All plans include automation Phantoms, AI and email credits, and execution time.
The Starter plan is $56/month, great for basic automation.
The Pro plan is $128/month, perfect for advanced features.
The Team plan is $352/month for larger teams.
Zoominfo
ZoomInfo is a solid sales intelligence solution built for in-depth business insights.
It offers a massive database with over 220 million contacts and strong data accuracy.
Plus, it integrates smoothly with various CRM systems, perfect for market research and sales prospection.
Zoominfo vs Apollo.io
ZoomInfo excels at high-quality, accurate data and advanced analytics, making it a great option for larger companies.
On the other hand, Apollo.io offers robust sales engagement features like email sequencing and tracking, which are perfect for startups and smaller businesses.
ZoomInfo is often considered more accurate, especially for email verification in the US. Apollo.io is more budget-friendly and integrates well with various CRMs, making it versatile for sales teams.
Ultimately, if data quality and comprehensive market insights are your priorities, ZoomInfo is the clear winner.
What makes Zoominfo the best Apollo.io alternative
ZoomInfo stands out with several features that make it a solid alternative to Apollo.io:
Better data quality: It gives you more accurate contact information.
Advanced market research: You get detailed company profiles and organizational charts, making your market research thorough.
Analytics capabilities: Gain deep insights into clients and prospects to make smarter decisions.
Seamless CRM integration: It works well with various CRMs, ensuring your data flows smoothly.
Ideal for larger enterprises: It’s more robust and accurate for big organizations needing extensive B2B data and advanced search filters.
Zoominfo pricing
ZoomInfo offers flexible pricing plans, but you must contact sales for specifics. Their plans cover everything from primary contact data to advanced analytics.
Lusha
Lusha focuses on quick, accurate contact information.
It provides reliable direct-dial and mobile numbers, and its user-friendly browser extension for LinkedIn makes data retrieval easy and fast.
It's great for generating leads quickly.
Lusha vs Apollo.io
Users love Lusha for its simplicity and quick setup. It is great for fast access to accurate contact information and has a user-friendly browser extension for LinkedIn and other sites.
Apollo.io, however, offers more integrated features, combining contact data with advanced sales tools like lead scoring and email sequencing.
This larger database and additional features can mean a more complex setup.
In short, if you need a straightforward tool for quickly finding contact information, Lusha is your best bet.
For a comprehensive platform with advanced sales engagement features, Apollo.io might be more suitable.
What makes Lusha the best Apollo.io alternative
Lusha is an excellent alternative to Apollo.io because it focuses on simplicity, cost-effectiveness, and rapid access to essential contact details. Here’s why you might prefer Lusha:
Accurate contact information: You get precise email addresses and phone numbers.
Quick setup: It lets you start using the platform immediately without extensive setup.
User-friendly interface: You can easily navigate and use the tool, even as a beginner.
Browser extension: It lets you to find contact details directly from LinkedIn and other sites.
GDPR and CCPA compliance: You can use it confidently, knowing it adheres to data protection regulations.
Specialized lists: Users report better lists for specific markets and company sizes.
Immediate lead generation: Ideal for those who need to generate leads and start outreach quickly.
Lusha pricing
Lusha offers several pricing plans to fit different needs:
Free plan: Includes basic features like mobile and landline numbers, verified email addresses, and limited credits.
Pro plan: $49/month per user, includes more credits and features like bulk contact show and CSV enrichment.
Premium plan: $79/month per user, offers additional features like advanced usage analytics and larger credit limits.
Scale plan: Custom pricing for larger teams includes unlimited credits and advanced features like API access and CRM enrichment.
Lemlist
Lemlist is a sales engagement platform specializing in email marketing and cold outreach campaigns.
It allows highly customized emails with unique variables, images, and videos.
Lemlist's AI tools help generate sequences and icebreakers, and a free email warm-up tool improves deliverability.
Lemlist vs Apollo.io
Lemlist is designed for email marketing and cold outreach. It features inbox rotation, automated LinkedIn outreach, and AI-powered reply categorization.
Apollo.io provides a comprehensive sales engagement suite with a vast contact database, lead scoring, and email sequencing. It offers a broader range of marketing tools but can be more complex to set up.
Thanks to its intuitive interface, Lemlist excels in ease of use and quick setup. It’s perfect for users who prioritize simplicity and personalization.
In contrast, Apollo is better suited for those needing an all-in-one solution and willing to invest time in learning the platform.
In summary, choose Lemlist for email marketing and simplicity. Opt for Apollo if you need extensive sales tools and CRM integration.
What makes Lemlist the best Apollo.io alternative
Lemlist stands out with several key features:
Personalized outreach: Personalize your emails with custom variables, images, and videos.
AI Capabilities: Use AI-generated sequences and icebreakers to enhance your campaigns.
Email warm-up: Improve deliverability with Lemwarm, a free email warm-up tool.
User-friendly interface: Enjoy a clean, intuitive interface that's quick to set up and easy to use.
Multichannel outreach: Automate LinkedIn outreach and incorporate it into your email campaigns.
Inbox rotation: Maintain high deliverability rates with inbox rotation to avoid spam filters.
Quick setup: Get started immediately with a simple installation process.
Lemlist pricing
Lemlist offers several pricing plans to accommodate different needs:
Email starter: $39/month per user, includes unlimited campaigns, customizable emails, and a 450M+ leads database.
Email pro: $69/month per user, adds email warm-up, deliverability booster, and CRM integrations.
Multichannel expert: $99/month per user, including LinkedIn prospecting and video notes.
Outreach scale: $159/month per user, provides dedicated account management and advanced features.
Cognism
Cognism emphasizes compliance and data privacy, adhering to GDPR and CCPA regulations.
It offers accurate B2B contact data, especially for European markets.
AI-powered lead generation and sales acceleration features make it ideal for businesses prioritizing data privacy.
Cognism vs Apollo.io
Cognism is best known for its high-quality contact data and compliance with GDPR and CCPA, which is crucial for businesses focusing on data accuracy and legal standards.
You get access to verified mobile numbers and seamless CRM integrations, which can be a game-changer for your sales team.
Apollo.io, meanwhile, offers a broader contact database that focuses on affordability and ease of use. It’s a great choice if you need a lot of email contacts and want to get started quickly and cheaply.
But, Apollo's data may not be as accurate as Cognism’s, especially when it comes to phone numbers.
If you need reliable, verified contact information and prioritize compliance, Cognism is the way to go.
If budget is your main concern and you need a broad database, Apollo.io might be more suitable.
What makes Cognism the best Apollo.io alternative
Here’s why Cognism stands out as a better alternative to Apollo.io:
Better phone data: Access a global database of verified mobile numbers, more than what Apollo offers.
Top-notch data verification: With a 16-step email verification process, you’ll ensure 93% deliverability.
Compliance assured: Fully GDPR and CCPA compliant, so you don’t have to worry about data privacy issues.
Advanced data enrichment: Add context to your data with sales triggers and intent data from Bombora.
Global reach: Strong coverage in the US and EMEA markets, perfect for international businesses.
Easy integration: Works seamlessly with your CRM and other sales tools with a user-friendly interface.
No limits on access: Unlike Apollo.io’s restrictions on mobile credits, you get unrestricted access to data.
Cognism pricing
Cognism’s pricing is tailored to fit your needs, so you’ll need to contact their sales team for an exact quote.
Typically, contracts range from $15,100 to $103,000 annually, depending on your needs.
They also offer verified phone numbers and intent data, with pricing for these features ranging from $2,550 to $25,000.
Kaspr
Kaspr provides an easy experience for extracting verified business contact information from LinkedIn.
Like most sales engagement tools, it integrates with all major CRMs and offers comprehensive data verification.
Kaspr’s focus on ease of use and real-time data makes it a strong contender for international sales prospection.
Kaspr vs Apollo.io
Kaspr boasts a massive database with over 500 million phone numbers and email addresses, dwarfing Apollo.io's 275 million contacts.
This makes Kaspr a go-to for businesses targeting a broad international audience, extensively covering the US, Europe, and APAC regions.
When it comes to data verification, Kaspr stands out by checking information against 150 sources in real-time, ensuring you get accurate and up-to-date details.
On the other hand, Apollo uses a seven-step verification process, which might not be as immediate or thorough.
Both tools offer great integrations, but Kaspr shines with its user-friendly Chrome extension that simplifies the process even further.
What makes Kaspr the best Apollo.io alternative
Kaspr sets itself apart with a range of features designed to make your life easier:
Access an extensive database: You get over 500 million contacts globally to get data from.
Real-time data verification: Checks your contact info against 150 sources.
Broad geographical coverage: Strong presence in the US, Europe, and APAC regions.
More generous credits: Get more credits on all plans, including unlimited B2B email addresses, even in the free version.
Streamlined user experience: Enjoy a smooth Chrome extension and web app workflow.
All-in-one prospecting tool: Built-in workflows and automation make prospecting easy.
Quick setup: Get started fast without lengthy onboarding processes.
Kaspr pricing
Kaspr offers a variety of pricing plans to fit different needs:
Free plan: Includes unlimited B2B email credit, 5 phone credits, 5 direct email credits, and 10 export credits.
Starter: $49 per license, per month. Includes 1,200 phone credits, 60 direct email credits, and 3,000 export credits.
Business: $79 per license, per month. Includes 2,400 phone credits, 2,400 direct email credits, and 12,000 export credits.
Organization: $99 per license, per month. Includes 24,000 phone credits, 24,000 direct email credits, and 120,000 export credits.
Hunter
Hunter is a tool dedicated to finding and verifying professional email addresses.
It offers bulk email verification and domain search capabilities with a user-friendly interface.
It’s perfect for businesses focusing on accurate email outreach.
Hunter vs Apollo.io
Hunter is all about email precision. It excels at finding and verifying email addresses, ensuring your outreach campaigns hit the mark.
With Hunter, you get accurate, up-to-date contact information, reducing bounce rates and increasing deliverability.
Apollo.io offers a broader sales engagement platform, combining email, call, and LinkedIn tools with a massive contact database.
While it provides an extensive suite for a holistic sales approach, its email verification capabilities aren't as specialized as Hunter's.
What makes Hunter the best Apollo.io alternative
Hunter stands out with several user-focused benefits:
Accurate email verification: You can find and verify email addresses so you don't get bounced back.
Cold email campaigns: It lets you manage and optimize your outbound outreach effectively.
Real-time data: With it, you get fresh contact info from extensive web crawling.
Targeted insights: You can access buyer intent and funding information to reach the right prospects.
Easy integrations: Hunter integrates with CRM platforms like HubSpot, Salesforce, Pipedrive, and Zoho CRM, streamlining your workflow.
Hunter pricing
Hunter’s pricing is straightforward and flexible:
Free plan: Ideal for small-scale needs, offering 25 searches and 50 verifications per month.
Starter plan: $49 per month, includes 500 searches and 1,000 verifications.
Growth plan: $149 per month, includes 5,000 searches and 10,000 verifications.
Business plan: $499 per month, includes 50,000 searches and 100,000 verifications.
Snov.io
Snov.io is an all-in-one lead generation, email tracking, and outreach platform.
It balances functionality and affordability with tools like an email finder, verifier, and drip campaigns.
Its Chrome extension makes capturing data from websites and LinkedIn easy.
Snov.io vs Apollo.io
Snov.io specializes in email marketing and lead generation, with features like email verification, tracking, and list management.
It's perfect for businesses that prioritize email campaigns and outreach.
On the other hand, Apollo.io offers a more comprehensive sales engagement platform, including lead management, contact segmentation, and analytics, making it suitable for broader marketing automation needs.
Users appreciate Snov.io’s focus on seamless email marketing and sales prospecting, while Apollo is favored for its extensive contact database and comprehensive marketing tools.
What makes Snow.io the best Apollo.io alternative
Snov.io stands out as a solid alternative to Apollo.io with these key features:
Email verification and tracking: Verify emails effectively, which is crucial for successful campaigns.
List management: Offers robust capabilities for better lead organization and segmentation.
Comprehensive lead generation: Provides access to a vast database of pre-verified leads and AI-powered sales intelligence tools.
Integration flexibility: Integrates with tools like Adapt, Adzooma, Airtable, and Asana for flexible workflow integration.
CRM functionality: Can be used as CRM software, offering value beyond email outreach.
Drip email marketing: Excels in running sophisticated, automated email sequences.
Personalization: Integrates with Hyperise to add personalized images to messages, enhancing engagement.
Snov.io pricing
Depending on your business needs, Snov.io offers various pricing plans:
Free plan: Ideal for trying out Snov.io's capabilities, offering 50 credits and 100 email recipients per month.
Starter plan: $39 per month, includes 1,000 credits and 5,000 email recipients.
Pro plan: $99 per month, includes 5,000 credits and 10,000 email recipients.
Enterprise plan: Custom pricing, tailored for larger businesses with specific needs, including a dedicated account manager and higher rate limits.
Conclusion
With this list of Apollo.io alternatives, you can find the right tool for your sales and marketing needs. Each competitor offers unique features that might better fit your specific goals.
Many offer free trials, so take advantage of that to see which one clicks with your workflow. Start your Phantombuster free trial today and build fresh lead lists with data scraping.
